The article will start out by telling you A) why your efforts more than often fails, then take you through the process of B) finding out which activities to go for, before explaining how you can C) better your chances of success.

#1 reason why you fail

Because you jump the gun. Because you start interacting with startups with the wrong activities and expectations, and before your organisation is ready for it. And because you haven’t really sat down and made a plan for why you do it, what you want out of it, how fast, and what capabilities you have available to...

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