“For Coca-Cola one of the main channels for them is social as one of their keen target group is teens.Coca-Cola is always challenging status quo on social. In our deep dive in the Coca-Cola study we will take a closer look at our attempt at translating social kpi’s to business kpi’s to ROI for Coca-Cola.It’s ongoing battle but it’s clearly a step in the right direction.”

Price: Free
Event Language: Danish
Link: https://www.smwicph.dk/schedule/coca-cola-and-challenging-status-quo-on-social